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Aim of this Module

• to introduce you to the process and the problems of conducting a survey and designing a questionnaire.

Objectives of this Module

• to define a survey and list the types of survey methods;
• to provide you with guidance on designing a questionnaire;
• to outline some of the advantages and disadvantages of mailing questionnaires and of interviews;
• to explain the importance of good response rates, and suggest ways of improving response rates to different types of surveys;
• to list a range of further resources

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